Square Enix invests in Web3 and NFT gaming platform HyperPlay

Square Enix has made a strategic investment in Web3-native game platform HyperPlay.
HyperPlay will use the funding to scale its game store.

Square Enix, the gaming giant behind such titles as the Final Fantasy and Kingdom Hearts, has invested in Web3-native game store HyperPlay.

HyperPlay shared news of the strategic investment on March 19, 2024.

“Today, we’re thrilled to share that HyperPlay has received a strategic investment from none other than Square Enix. This partnership marks the beginning of an exciting journey as we collaborate to revolutionize gaming distribution models,” HyperPlay posted on X.

Partnership also brings SYMBIOGENESIS to HyperPlay

While it did not disclose the investment amount, HyperPlay said in press release that it will use the funding to expand its game store

The partnership also includes the addition of SYMBIOGENESIS®, Square Enix’ first Web3 game title to the HyperPlay game store.

This brings a new NFT-based entertainment to the HyperPlay storefront, with 10,000 collectible artworks adding to the game’s utility.

All 10,000 NFT characters have a unique design, with various races and professions and bust-up pictures that can be used as PFP. They will be sold as each chapter (of a total of 6) is unveiled.

— HyperPlay (@HyperPlayGaming) March 19, 2024

Commenting on the investment, Square Enix General Manager of Investments Hideaki Uehara said:

“Square Enix is very excited to be investing and partnering with HyperPlay. We believe the HyperPlay team has built an extraordinary product for improving the distribution of games and creating new business models that are more beneficial for game developers.”

The HyperPlay game store also works as an aggregator, bringing titles from other storefronts such as the Epic Games Store. This allows for access to a unified hub, with the latest games available free to players.